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TikTok generated an estimated $4.6 billion revenue in 2021, a 142% increase year-on-year. Of the 59.6 million usual residents in England and Wales in 2021, 58.6 million (98.3%) lived in households and 1.0 million (1.7%) lived in communal establishments. The Future of Freelancing , 100 Motivational Quotes: The Power of Words in , 27+ Quotes About Change: Powerful Lessons to Re, Infographic Best Practices: Infographic Best Pr, Should Freelancers Charge Per Hour, Per Word, o, Faster Content Marketing: How to Speed Up Your , 69% of those making less than $30k per year. Due to varying update cycles, statistics can display more up-to-date TikTok Revenue and Usage Statistics (2023) - Business of Apps Its thesixth most downloaded appas of April 2021. 2 hours a day on facebook is hard to see, but if youre watching videos on youtube it would make sense. Facebook, the social media giant that was founded in 2004 and now boasts more than 2.8 billion monthly users worldwide, is a regular focus of scrutiny in the United States and abroad.. Popular platforms like Facebook have over 65.86% of their monthly users logging in to use social media daily. Since January 2020, active social media usage has increased by 13%, or 490 million users. Biggest social media platforms 2023 | Statista He currently writes at ClearVoice, Motley Fool and Entrepreneur.com. Social media usage in Canada - Statistics & Facts | Statista CORRECTION (Jan. 11, 2022): A figure from a 2012 survey was previously incorrect in the Who uses social media chart. The total numberof social media users globallyis about 4.2 billion or slightly more than half of the worlds total population. Consumer Price Index, Australia - Australian Bureau of Statistics endobj Interesting that youtube is considered social media. The US social media penetration is calculated by the total number of active social network users versus the total population or those aged 13+. Perhaps the most notable gap in gender differences is where we look at the use by the platform. More than half of the world now uses social media (59%) 4.76 billion people around the world now use social media, 137 million new users have come online within the last 12 months The average daily time spent using social media is 2h 31m. As of February 2021, 72% of American adults were on social media. According to that same Pew survey, 70% of all responding Facebook users are daily users, 17% are weekly users and roughly 12% use the site less than once a week. In 2021, a survey conducted in Morocco found that 96 percent of respondents felt that social media usage helped to keep people informed about current events. The Global Social Media Statistics for 2021. PDF Social Media Use in 2021 FINAL 4.5.21 chart update - Pew Research Center Millennials use social media to connect with their peers and with the world around them, and that's not slowing down. Below, we have the growth in time spent on social media in minutes; the data source is from all internet users from 47 countries, aged 16 to 64, and on any device. << ( Statista) In a 2021 survey conducted by the HubSpot Blog, Facebook was ranked #1 in social media investment, highest quality leads, and ROI for paid ads. So what is the state of social media for 2021? How Different Generations Use Social Media [2021 Stats - Sprout Social Quarterly smartphone market share worldwide by vendor 2009-2022, Number of apps available in leading app stores Q3 2022. Social Media Statistics & Facts | Statista Those marketers ranked paid ads on social media second only to SEM in terms of successful campaigns (29% to 33%, respectively). Read our research on: Congress | Economy | Trust in Media, MORE FACT SHEETS: INTERNET/BROADBAND | MOBILE TECHNOLOGY. The World Health Organization estimates global life expectancy to be 73 years. Given its demographically and geographically broad user base, its no surprise that Facebook dominates as a social media ad platform. Social media use sometimes involves negative interactions between users. For most people, mobile messaging consists of two platforms: Facebook and WhatsApp. (Facebook) The average click-through rate (CTR) for Facebook ads is 0.9%. 70% of the US population has active social media accounts, with a year-on-year growth rate of 3.1% from 2019-2020. CIPD Knowledge archive | CIPD The total number of channels earning at least $10,000 annually increased by 50%, while the number of channels earning at least $100,000 jumped by 40%. According to the latest statistics, a whopping 98.98% of the UAE population remain active on social media. Social network platforms almost tripled their total user base in the last decade, from 970 million in 2010 to the number passing 4.48 billion users in July 2021. This message board app has gotten a bit of a glow-up in recent years. Youth Statistics: Internet and Social Media - ACT for Youth At1.074 billion global users, an increase of over 73 million in the last year, Instagram has seen some impressive pandemic growth. Its one of the fastest-growing social media apps and wasthe top-downloaded appas of April 2021. However, TikTok and Reddit are still attracting users at an accelerated pace. We are happy to help. Social media audiences in the United Kingdom (UK) 2021, by age and gender Social media audiences in the United Kingdom (UK) in January 2021, by age group and gender Social network. BY Brooke Auxier and Monica Anderson FOR MEDIA OR OTHER INQUIRIES: Social Media Fact Sheet - Pew Research Center: Internet, Science & Tech So, how big is social media and how has it evolved today? After all, its easier to build an audience on social media if theyre already actively looking for content like yours on that specific platform. The Internet and the Pandemic | Pew Research Center The Consumer Price Index (CPI) rose 1.9% this quarter. /Length 47434 The professional networking site reports766 million total users, with about 310 million of those being active monthly users. TikTok's usage has truly exploded. As measured by engagement levels, its video, even though video only represents about 3% of all Facebook content. But when it comes to social, a huge 99 percent of users connect via mobile, and just 1 in 5 use a . In February 2012, 81% of U.S. adults ages 18-29 said they use at least one social media site. In China, TikTok is accessed by over 600 million users daily. All social networks report growth data on the number of monthly active users or MAUs rather than the number of accounts, as this data is more accurate for measuring actual use and territory penetration. Enter the whole title (enclosed in speech marks) or some significant words from the title into the All Field Search box. Sites like Facebook and Instagram are more female orientated, especially Pinterest, which dominates with female audiences. Facebook will have its lowest growth rate ever, Instagram's user base is getting older, and Twitter is coming down with a case of post-election malaise. Numbers, Facts and Trends Shaping Your World, Partisan differences in social media use show up for some platforms, but not Facebook. By comparison, a somewhat smaller share of those ages 50 to 64 (73%) say they use social media sites, while fewer than half of those 65 and older (45%) report doing this. On average, Facebook users spend about 34 minutes per user session. About Pew Research Center Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. Share of tech users among Americans 65 and older grew in past decade ; The TikTok app has been downloaded over 2Billion times on the App Store and Google Play. stream The vast majority of adults (90%) say the internet has been at least important to them . For many users, social media is part of their daily routine. Whereas Asia was the most considerable social media user base growth at 16.98%, followed by Africa increasing by 13.92%. Social Media, General Stats. Only 3% of users post more than once a week, however, users are more active in applying for jobs. 1:11. When looking at the top 8 social platforms by monthly active users, YouTube, LinkedIn, Twitter, and TikTok index higher in male users. 64% in U.S. say social media have a mostly negative effect on country According to StatCounter, the current mobile vs. desktop market share worldwide is weighted more towards mobile, with 55.89% of people accessing the internet on a feature or smartphone. This study uses the 2018 Canadian Internet Use Survey to examine reports of the negative effects individuals aged 15 to 64 experience because of their use of social networking websites or apps. Almost90% of users access the site using a smartphone or other mobile device. Most other social media sites require users to be at least 13 years or older. All CTRs for Q1 in 2020 trended downwards. Teens who say they spend too much time on social media are 36 percentage points more likely than teens who see their usage as about right to say giving up social media would be hard (78% vs. 42%). Instagram Is the Current Fastest Growing Social Media Platform. In 2020, the average time spent on social media per day is 2 hours 25 minutes globally for users aged 16 to 64 on any device. Key US Network Growth Statistics 2020-2021: Sources: Statista, Pew Research, OurWorldInData, Data Reportal, eMarketer, Social media platforms & Kepios Analysis. Social media marketing growth for ads for 2021 is set for an increase to $48.94 billion, followed by a jump to $56.85 billion in 2022. YouTube and Reddit were the only sites covered by the Pew 2021 survey that saw anysignificant growthover the last two years. Digital 2022: Malaysia DataReportal - World Digital Insights Social media usage in the United Kingdom (UK) - Statistics & Facts The 2022 Social Media Users Demographics Guide | Khoros Messaging App Revenue and Usage Statistics (2023) David Curry. The most important key figures provide you with a compact summary of the topic of "Media use in the United States" and take you straight to the corresponding statistics. endobj In 2020, Facebook is the leading social network with people with 2.85 billion of 4.48 billion social media users worldwide. >> Messaging App Revenue and Usage Statistics (2023) In 2022, Social networking sites are estimated to reach 3.96 billion users and these figures are still expected to grow as mobile device usage and mobile social networks increasingly gain. There are 3.6 billion active social media users, and that number is projected to increase to 4.41 billion by 2025. cocokind on Instagram: "Do these stats scare you as much as they 1615 L St. NW, Suite 800Washington, DC 20036USA According to a survey by the Pew Research Center, 81% of U.S. adults say they use YouTube. As of 2021, the number of people using social media is over 4.48 billion worldwide, with the average user accessing 6.6 social media platforms on a monthly basis. Sources: GlobalWebIndex, Pew Research, Wikipedia, Social media platforms & Kepios Analysis. 61% use social to communicate with family, friends and acquaintances. In comparison, the time spent on networks by the average person in the US is 2 hours and 7 minutes, 18 minutes less than the global average. All told, expect users to spend a combined 3.7 trillion hours on social media platforms in 2021.